Every year, thousands of HR professionals, recruiters, business leaders, and workplace experts gather for one of the most anticipated events in the industry: the SHRM Annual Conference & Expo.
Known as one of the largest and most influential HR events in the world, SHRM brings together education, networking, technology, and practical workplace solutions under one roof.
For many attendees, SHRM is more than a conference. It’s where new ideas are discovered, professional relationships are built, and workplace challenges are solved.
Whether you’re planning your first SHRM experience or preparing for another year in Orlando, this guide covers everything you need to know before attending SHRM26.
SHRM26 at a Glance
| Quick Facts | Details |
| Event | SHRM Annual Conference & Expo 2026 |
| Dates | June 16–19, 2026 |
| Location | Orange County Convention Center (West Building), Orlando, Florida |
| Format | In-Person and Virtual Attendance |
| Expo Hall | 650+ Exhibitors and Solution Providers |
| Sessions | 375+ Educational Sessions |
| PDC Credits | 28+ Professional Development Credits Available |
| Audience | HR Leaders, Recruiters, People Ops, L&D, Executives, Vendors |
| Networking | 20,000+ HR Professionals from Around the World |
What Is SHRM26?

SHRM26 is the 2026 edition of the SHRM Annual Conference & Expo, organized by the Society for Human Resource Management (SHRM).
Each year, professionals from organizations of every size attend the event. You’ll find HR teams from startups, nonprofit organizations, government agencies, mid-sized businesses, and some of the world’s largest enterprises all learning and networking together.
The conference combines educational sessions, keynote presentations, certification opportunities, networking events, and one of the largest HR-focused expo halls in the world.
For many attendees, SHRM serves as both a professional development event and a chance to see where the HR industry is heading.
Why SHRM Continues to Be the HR Industry’s Flagship Event
Every industry has conferences.
Very few become annual destinations.
SHRM has earned that reputation by bringing together nearly every corner of the HR profession under one roof.
A recruiter can learn from a Chief Human Resources Officer. A People Operations manager can exchange ideas with a learning and development specialist. An HR executive at a global company can share experiences with leaders from fast-growing startups.
That variety of perspectives creates conversations that rarely happen anywhere else.
Another reason SHRM stands out is scale.
- The keynote stage highlights where industry leaders believe HR is heading.
- The educational sessions reveal what organizations are actively working on today.
- The expo floor shows where companies are investing to solve workforce challenges.
Together, they provide a unique snapshot of the modern workplace.
What Makes SHRM26 Different?
Every SHRM conference reflects the priorities of the moment.
Looking at the 2026 agenda, a few trends stand out immediately.
Artificial intelligence is no longer being discussed as a future possibility. It has become part of everyday conversations around recruiting, workforce planning, employee support, and organizational strategy.
At the same time, topics such as employee experience, manager development, workplace culture, and leadership remain central to many discussions.
This combination tells an interesting story.
Organizations are embracing technology faster than ever, but they are also realizing that technology alone cannot build trust, engagement, or culture.
As workplace tools become more advanced, the human side of work becomes even more important.
That’s one of the biggest themes many attendees can expect to see throughout SHRM26.
Who Should Attend SHRM26?

One of SHRM’s greatest strengths is the diversity of professionals who attend.
HR Leaders
Gain insights into workforce strategy, compliance, culture, and leadership development.
Recruiters and Talent Acquisition Teams
Explore hiring trends, sourcing strategies, and recruiting technologies.
People Operations Professionals
Learn about onboarding, employee engagement, rewards programs, and workplace experience initiatives.
Learning and Development Teams
Discover new approaches to leadership training, manager development, and employee growth.
Employee Experience Leaders
Explore recognition programs, workplace culture initiatives, and engagement strategies.
Business Executives
Understand workforce trends that directly impact organizational performance.
Vendors and Solution Providers
Connect with HR decision-makers and better understand the challenges organizations are facing.
Key Topics Expected to Shape SHRM26
Every year introduces new challenges and priorities.
Several themes are expected to dominate conversations throughout the conference.
Artificial Intelligence in HR
Organizations are moving beyond experimenting with AI and focusing on practical implementation.
Many sessions are expected to explore how AI can support recruiting, workforce planning, employee support, productivity, and decision-making.
The conversation is no longer about whether AI will impact HR.
It’s about how organizations can use it responsibly and effectively.
Leadership and Manager Development
Managers continue to play a major role in employee engagement and retention.
Expect discussions around coaching, communication, change management, leadership skills, and supporting teams through uncertainty.
Employee Experience
Employee expectations continue to evolve.
Topics such as onboarding, recognition, career development, workplace flexibility, and company culture remain major priorities for organizations of all sizes.
Workforce Planning
Organizations continue searching for ways to build adaptable workforces.
Skills development, succession planning, internal mobility, and talent shortages are likely to remain important themes.
Compliance and Employment Law
Employment regulations continue to change across industries and regions.
Many attendees rely on SHRM to stay informed about compliance updates and workplace regulations.
Keynote Speakers and Educational Tracks
One of the biggest attractions of SHRM is the opportunity to learn from respected leaders, authors, executives, and workplace experts.
SHRM26 features an incredible Main Stage lineup anchoring the week’s themes, with presentations including:
- Oprah Winfrey: Global media leader and philanthropist, leading a landmark conversation on “Leading with Vision: Building Cultures That Inspire, Include, and Transform.”
- Simon Sinek & John C. Maxwell: Renowned authors and leadership experts, delivering powerful, purpose-driven frameworks on modern organizational culture.
- Brad Rencher (CEO, BambooHR): Presenting critical corporate technology trends as part of this year’s official presenting sponsorship.
Attendees can also choose from multiple educational tracks covering different areas of HR and people management.
Rather than following a single learning path, participants can create a personalized conference experience tailored to their interests and goals.
The SHRM Expo: Where Ideas Become Solutions

For many attendees, the expo floor is where the conference becomes most practical.
The SHRM Expo features hundreds of companies showcasing products and services designed to help organizations solve workplace challenges.
Instead of researching vendors online for months, attendees can compare multiple solutions in a single location.
Common categories include:
- HR technology
- Payroll and benefits
- Recruiting platforms
- Learning systems
- Employee recognition
- Rewards programs
- Workforce analytics
- Employee experience platforms
- Corporate gifting and swag solutions
The expo creates opportunities for live demonstrations, product comparisons, and direct conversations with experts.
How to Approach the SHRM Expo Like a Pro
The expo floor is massive.
Walking every aisle is nearly impossible.
A little preparation can dramatically improve your experience.
-
Start With a Problem
Before attending, identify the biggest challenge your team is trying to solve.
This creates focus and helps you spend time with the right vendors.
-
Build a Shortlist
Research exhibitors in advance and create a list of companies you want to visit.
Trying to see everything often leads to information overload.
-
Ask Better Questions
Instead of asking what a platform does, ask how it would solve a specific challenge inside your organization.
Those conversations tend to be much more valuable.
-
Compare Similar Solutions
One of the biggest advantages of SHRM is the ability to evaluate multiple providers side by side.
Use that opportunity wisely.
-
Schedule Follow-Ups
The goal isn’t to make buying decisions during the conference.
The goal is to identify strong options for deeper evaluation afterward.
First Time at SHRM? Here’s What Usually Surprises Attendees
Most first-time attendees expect a large conference.
What often surprises them is how much happens simultaneously.
You Won’t See Everything
And that’s okay.
Trying to attend every session, visit every booth, and join every event usually leads to exhaustion.
Focus on the opportunities that align most closely with your goals.
Some of the Best Learning Happens Outside Sessions
Educational content is valuable.
However, many attendees say their most memorable insights came from conversations between sessions, networking events, and casual meetings.
The Expo Floor Reveals Industry Priorities
Pay attention to where crowds gather.
Often, the busiest booths highlight the challenges organizations are most focused on solving.
Comfortable Shoes Matter More Than You Think
Experienced attendees mention this every year for a reason.
You’ll spend a significant amount of time walking across the massive West Building of the Orange County Convention Center.
Save Energy for Thursday Night:
SHRM isn’t all business.
Keep some fuel in the tank for the official SHRM26 After Hours event, which takes over Disney’s Hollywood Studios for an exclusive nighttime networking experience.
The Real Value Appears After You Get Home
The conference creates ideas.
The return on investment comes from applying those ideas once you’re back at work.
Five Networking Tips That Actually Work

1. Set Networking Goals Before You Arrive
Don’t leave networking to chance.
Ask yourself:
- Who would I like to meet?
- What industries am I interested in learning from?
- What challenges am I hoping to discuss?
A little planning makes conversations more meaningful.
2. Use the Event App Before the Conference Starts
Many attendees wait until they arrive in Orlando to download the app.
The most prepared attendees start earlier.
Complete your profile, review attendee lists, and identify people you’d like to meet before the conference begins.
3. Focus on Conversations, Not Business Cards
Networking isn’t about collecting the largest number of contacts.
A few meaningful conversations are often worth far more than dozens of quick introductions.
4. Spend Time Outside the Expo Booths
Some of the best networking happens in coffee lines, hallway lounges, lunch areas, and waiting spaces between sessions.
Leave room in your schedule for spontaneous conversations.
5. Follow Up Within a Few Days
The easiest way to lose a valuable connection is never to follow up.
Connect on LinkedIn, send a quick message, and reference your conversation while it’s still fresh.
Remember Why Everyone Is There
Most people attending SHRM have something in common: they’re trying to solve workplace challenges, learn from others, and improve the employee experience inside their organizations.
Approach networking with curiosity rather than a sales mindset, and you’ll find that meaningful conversations happen naturally.
What We’ve Learned From Multiple Years at SHRM

BlinkSwag has attended and exhibited at SHRM for several years.
One thing we’ve noticed is that the specific topics change, but the core challenge remains remarkably consistent.
Organizations are always searching for better ways to attract, engage, support, and retain great people.
In recent years, conversations have shifted from hybrid work challenges to employee experience, automation, AI, workforce planning, and recognition strategies.
Yet underneath those trends is the same fundamental question:
How do we create workplaces where people feel connected, appreciated, and motivated to do their best work?
That question continues to drive many conversations across SHRM every year.
Visit BlinkSwag at SHRM26
If you’re attending SHRM26, we’d love to meet you.
Stop by Booth #3565 to connect with our team, see our platform in action, and explore ideas around employee onboarding, recognition, rewards, company swag stores, and global fulfillment.
Whether you’re launching a new employee experience initiative or improving an existing program, we’re always happy to share ideas and learn from fellow HR professionals.
Frequently Asked Questions About SHRM26
When is SHRM26?
SHRM26 takes place from June 16–19, 2026.
Where is SHRM26 being held?
The conference will be held at the Orange County Convention Center in Orlando, Florida.
Who should attend SHRM26?
HR professionals, recruiters, People Operations teams, learning and development leaders, executives, consultants, and workplace solution providers can all benefit from attending.
What is the SHRM Expo?
The SHRM Expo is a large exhibition area where hundreds of vendors showcase products and services designed to help organizations solve workplace challenges.
Is SHRM worth attending?
For many professionals, SHRM provides valuable opportunities to learn about industry trends, build professional relationships, discover new technologies, and earn certification credits.
What should first-time attendees know?
Plan your schedule early, wear comfortable shoes, leave time for networking, and focus on a few clear goals rather than trying to do everything.
How early should I register?
Registering early often provides access to lower pricing, better hotel availability, and more travel flexibility.
Final Thoughts
SHRM26 is much more than a conference.
It’s a place where HR professionals gather to learn, exchange ideas, discover solutions, and prepare for the future of work.
Whether your goal is professional development, networking, vendor evaluation, or staying ahead of workplace trends, SHRM remains one of the most valuable events in the HR industry.
With the right preparation and a clear plan, you’ll leave Orlando with new insights, stronger connections, and practical ideas that can make an impact long after the event ends.



